NYDIG Partners with New York Yankees for Bitcoin Benefits

The partnership will provide employees of the Yankees organization with access to NYDIG’s Bitcoin Savings Plan

NEW YORK, July 14, 2022 /PRNewswire/ — NYDIG, a leading bitcoin company, today announced a multi-year partnership with the New York Yankees to become the team’s official bitcoin payroll platform. The agreement aligns the world’s most iconic sports franchise with the most trusted name in bitcoin by providing employees of the Yankees organization with access to NYDIG’s Bitcoin Savings Plan (BSP).

The BSP is a workplace benefit that allows employees to convert a portion of their salary into bitcoin through the NYDIG platform. Under a NYDIG bitcoin savings plan offered by a participating employer, employees pay no transaction fees or fees for the secure storage of bitcoins. Today, dozens of leading companies across a wide range of industries offer a Bitcoin savings plan benefit to attract and retain top talent.

NYDIG research shows that 36% of employees under 30 said they would be interested in allocating part of their salary to bitcoin. Nearly 1 in 3 of these employees said that when choosing between two identical jobs with different employers, they would choose an employer who would help them get paid in bitcoins.

NYDIG’s Bitcoin platform is built to the highest regulatory, operational, and governance standards. It is used by companies and institutions of all sizes, from small businesses to Fortune 500.

“We are proud to partner with our hometown team and an iconic sports franchise, the Yankees, to continue our mission to bring bitcoin to everyone,” said Kelly Brewer, Marketing Director at NYDIG. “NYDIG is committed to helping our customers realize the full potential of bitcoin while providing the service and standards that have made our name trusted. For Yankees employees and beyond, the ability to allocate a small chunk of their paycheck to a Bitcoin Savings Plan can be one of the most effective ways to save bitcoin, and averaging the dollar cost can iron out any difficulties along the way. understand the competitive opportunities and value of providing bitcoin options to their organization.

“We are always looking for innovative ways to develop and improve our employee experience,” said Aryn Sobo, Yankees Vice President, Human Resources, Employment and Labor Law. “NYDIG has made it easy to add Bitcoin to our list of benefits, and we look forward to leveraging the NYDIG platform to bring this opportunity to our employees.”


NYDIG is a bitcoin company that powers a more inclusive economic system. Providing technology and financial services to businesses across a wide range of industries, its comprehensive bitcoin platform is built to the highest security, regulatory and operational standards. NYDIG is the gateway to a new era of financial products that make bitcoin more accessible to everyone. Learn more aboutnydig.comor log on toLinkedInandTwitter.

About the New York Yankees

Founded in 1903, the New York Yankees are the most successful and popular team in Major League Baseball history, having won 27 championships while appearing in 40 World Series. The club plays its home games at Yankee Stadium, which is one of New York City popular tourist destinations and hosts many non-baseball events, including college football’s Pinstripe Bowl. Because of their on-field accomplishments and their iconic “NY” logo, the Yankees are among the most recognized brands in the world.

Elena Connolly
[email protected]


Comments are closed.